Additional Resources

Case Studies

Access Tier III Strategy

The Situation

  • Tier access at closed regional plans
  • Development of contract strategy needed
  • Client had no internal managed care account team

The Solution

  • Client hired the Publicis Managed Markets Team to represent product while in process of hiring internal managed care team

The Result

  • Publicis Managed Markets Team gained over 90% Tier III penetration in Part D
  • With commercial accounts achieved 100% access in all state Medicaid targets

For more information contact us:
info@publicismm.com